Asahi Beer Australia
03/23/2017 at 02:12. Facebook
We captured some of the sharpest fashions from VAMFF, Australia's premiere fashion spectacle.

Images courtesy of Dan Soderstrom Photography
Asahi Beer Australia
03/21/2017 at 04:30. Facebook
In the mid-1980s, Japanese brewers believed that beer must taste heavy and bitter. We transformed Japan's beer market in 1987 with our crisp, breakthrough beer that left minimal aftertaste; Asahi Super Dry.
If you're heading to Melbourne Fashion Festival this week, discover the Asahi bar and sample our full range, including Asahi Super Dry Black. We're there as the proud beer partner of Australia's unmissable fashion event. #VAMFF
Image credit: Lucas Dawson Photography
Setting the new benchmark in dark lagers, our Asahi Super Dry Black provides a smooth, Karakuchi beer experience that's above all else.

Embrace the darkness and discover it for yourself through Dan Murphy's online and from selected venues across Australia.
Born from the same Karakuchi DNA as Asahi Super Dry, our smooth and sophisticated Asahi Soukai offers the ultimate in refreshment for your next post-work drinks.
Invisible bullet trains; more than just a wild dream in Japan.

Already famous for its bullet train (Shinkansen), Japan is set to launch an 'invisible' train in 2018. Designed by architect Kazuyo Sejima, known for her minimalist buildings that blend into the environment, the trains will have a semi-reflective surface to give the illusion of invisibility when speeding through the countryside.
Style matters. That's why we're proud to partner with Melbourne Fashion Festival.

For your chance to WIN a double pass to sit up close to the action at the GQ Australia Menswear Runway, followed by entry to the after party at Spice Market, describe in the comments below your favourite clothing label and why.
Start the weekend off in style at National Gallery of Victoria with #NGVFridayNights, on us.

We're giving you the chance to WIN a double pass to NGV Friday Nights: Dave Graney 'n' The Coral Snakes on March 3rd. For your chance to WIN, simply tell us in the comments below the best art exhibition you've been to and why.

Music by Dave Graney 'n' The Coral Snakes. Art by David Hockney. Beer by us.
Find our Asahi bar and sample our range this weekend at the Melbourne Japanese Summer Festival – a celebration of traditional Japanese culture. Kanpai!
In Japan, placing ginger on sushi is a common beginner's mistake. Ginger, or 'shoga', is intended to be eaten between different types of fish, acting as a palate cleanser.
Soukai; Japanese for refreshing. Experience our easy-drinking 3.5% ABV lager for yourself, expertly brewed using quality Japanese brewing techniques.
It's customary in Japan to serve one another an Asahi, rather than to pour your own.
Our breweries have sensory experts who randomly test samples of Asahi for taste and consistency, ensuring our beers are above all else. Kanpai to that!
Follow us on Instagram (@asahibeer_au) to discover places to enjoy Asahi, like Melbourne's iconic Prahran Hotel.

Enjoy their fresh, seasonal share plates and modern interpretations of pub classics, including mouth-watering yellowfin tuna with yuzu and habanero dressing. Throw in some Coffin Bay oysters and an Asahi Super Dry for a dining experience that's above all else.
Osaka is home to our famous neon-lit Asahi Super Dry sign, standing tall over the popular Dōtonbori strip. It's also where Asahi was created, at Japan's first brewery in 1892.
If you're heading to MONA FOMA this weekend, be sure to stop by our Asahi Bar and sample our premium range, including Asahi Super Dry Black and Asahi Super Dry Draught.
Photo credit: Mona/Rémi Chauvin.
Housed in a millionaire's underground lair on the banks of the River Derwent in Hobart, MONA - Museum of Old and New Art is an art lover's dream come true. Explore it for yourself at this week's MONA FOMA festival and join us for a refreshing post-art Asahi.
Photo credit: Mona/Rémi Chauvin.
Designed to be paired perfectly with any meal, our Asahi Soukai is a refreshingly full-flavoured 3.5% ABV created from the same DNA as Asahi Super Dry, best enjoyed in the Summertime.
Experience our Asahi Super Dry Black, offering the rich, malty characteristics of a darker brew while still capturing the refreshing, dry taste of Asahi Super Dry you know and love.
At Asahi, we take pride in creating Japan's first dry beer, Asahi Super Dry. In 1987, our brewers believed that beer should taste crisp and refreshing, without interfering with the taste of food. To this day, our recipe for Asahi Super Dry has remained unchanged, offering a beer experience that's above all else. #aboveallelse