Berkley Fishing
yesterday at 12:59. Facebook
Monofilament vs Fluorocarbon
Berkley Fishing
01/22/2017 at 16:56. Facebook
The Berkley® Amp™ Ice Spinning Rod raises expectations for sensitivity in solid glass ice rods. [ Link ]

Berkley® Amp™ Ice Spinning Rod | Berkley®
Berkley Fishing
01/20/2017 at 12:58. Facebook
Organization is critical to fishing success [ Link ]
Berkley Fishing
01/17/2017 at 16:54. Facebook
PowerBait® Ice Action Waxies feature a cut design and extra soft for increased movement and life-like action. [ Link ]
Ice fishing success
We have soft bait binders, jar bait folders, bait notebooks, and many other accessories to help keep you organized on the water. Shop them here: [ Link ]

Tools & Equipment, Fishing Tackle Management | Berkley®
Shop our newest ice fishing products: [ Link ]
Daydreaming about being rigged and ready for the new season.
The benefits of keeping your fishing tackle organized begin long before you hit the water. For starters, it's easy to head for the lake when your gear is ready to go—so you're more apt to enjoy spur-of-the-moment getaways. As a bonus, well-managed gear makes you much less likely to forget key items that could spell the difference between catching fish and striking out. What's your #1 tackle...
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The new year is here and it's the perfect time to organize your tackle. Need help? Check out these tackle management products from Berkley. [ Link ]
What's your fishing New Year's resolution?
Here's to a year full of this.
Nothing like getting out on the ice for the day with Berkley PowerBait Ice in hand.
Merry Christmas!
Berkley fan, Lisa, caught this 5 lb. 21 in. smallmouth bass on a river, in fast water using the Lightning Rod.
Stocking stuffers are often overshadowed by larger packages tucked under the tree. Yet when chosen with care, these pint-sized presents can steal the show on Christmas morning. Read our article on great fishing stocking stuffers: [ Link ]

Stocking Stuffers
It's that time of year! Grab your jackets, rods, Berkley PowerBait Ice, and head out to the lake.
The Berkley Lightning Rod® Ice Combo utilizes HT foregrips, skeleton reel seat, SS304 guides and a 20 size spinning reel with a ported aluminum spool. [ Link ]

Berkley® Lightning Rod™ Ice Combo | Berkley®