Digital has created new channels changing methods of content creation & delivery. How is online shaping content marketing? [ Link ]

How online is shaping content marketing | CIM
Join us tomorrow for our next Practical Insights webinar with Paul Hitchens, one of our course directors, to gain insights into the foundation of international brand strategy. Is your brand ready to travel? [ Link ]

Globalisation: Don't let your brand get lost in translation - 1135134
It’s a daily challenge to reconcile the scale & reach of online marketing with consumer expectations of personalisation [ Link ]

Mass marketing to one: an impossible task?| CIM
Take your digital marketing knowledge and skills to the next level, learn how to build effective plans and judge return on investment – sign up for our Digital Marketing Masterclass today [ Link ]
If you are attending Marketing Week Live make sure you come and visit us at stand no. MC402. CIM’s Paul Hitchens will be hosting a talk at 12.30 on 9 March about enhancing an innovating your brand experience. Register now [ Link ]

Learn how to design & deliver an integrated, multi-channel marketing approach, sign up for our Multichannel Digital Marketing course
[ Link ]
The CIM Marketing Excellence Awards are coming. Join us on the 27th April at Grosvenor House Hotel to celebrate the best in marketing. Book your table now, early bird tickets end on the 17th March. [ Link ]
Looking to gain knowledge, tools and techniques to achieve a competitive advantage for your business? Sign up to our Strategic Marketing Masterclass. You will learn to achieve confidence to instigate change and will be provided with ongoing support in today’s transforming business environment. [ Link ]
Look how far CIM Moor Hall has come.
Happy Valentine’s Day.

“Valentine’s Day is no longer just a key date in the marketing calendar for restaurateurs, jewellers and florists, it’s something all brands can take advantage"

Happy (non-conventional) Valentine’s Day | CIM
Book of the month is 'Mobile Marketing 2nd Edition' by CIM Course Director Daniel Rowles.

Get yours today, for the special offer price of £16.99, plus free P&P.

[ Link ]

Mobile Marketing 2nd Edition
Tackle 2017 marketing challenges with education [ Link ]

New year, new you | CIM
Marketing is being seen as crucial during this time of fast-paced technological change. See other #marketingtrends for 2017 [ Link ]

The top three priorities for marketers in 2017 | CIM
Are you leading change in your organisation? Learn how to overcome your fear of acting [ Link ]

Learning to lead: are you thinking too much? | CIM
In a highly competitive market it’s critical to promote brand you. Three key ways to market brand you [ Link ]

Market brand you
This year's Super Bowl adverts showed that brands are beginning to shift focus - here are 5 trends we noticed: [ Link ]
81% of shoppers research a brand or product online before buying. Your digital reputation is something not to be underestimated. Darren Bach from Provoke shares his thoughts on how brands can maintain a good digital reputation. [ Link ]

How to maintain a good digital reputation | CIM
Happy birthday to Facebook, who is 13 years old today. What is next for the social media giant? Can it continue to grow or are its energies best preserved for its sister channel Instagram? [ Link ]