Dramatically increase ROI and career performance with our managerial level course.

The Postgraduate Diploma in Digital Marketing is perfect for those who want to bring their knowledge of and confidence with digital to boardroom level.

Postgraduate Diploma in Digital Marketing

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It’s safe to say that for brands and businesses, platforms like Twitter, Facebook, and Instagram offer an incredible level of opportunity when it comes to engaging with new customers on social media.

Here's how you can boost brand awareness with Instagram Stories.

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As marketing continues to evolve in response to the digital revolution, the skillset and abilities of professionals also need to adapt. No matter how experienced or skilled a marketer may be, no one person can do everything.

Here's what tomorrow's marketing dream team will look like.

What Does Tomorrow’s Marketing Dream Team Look Like?

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While you want links pointing back to your website to build good SEO and a high-quality backlink profile, you don’t want these to come from sites that are ranked low in Google and other search engines’ eyes.

This is where Link Detoxing comes in, the art of diagnosing bad links and keeping the good ones, so here's how you can carry it out.

Link Detoxing: What Is It and Why Should You Care?

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We're at UPCEA this week! Come over and say hi at booth 223 if you're attending!

UPCEA

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“Running an apprenticeship scheme helps create a dedicated, loyal workforce. The energy we see from apprentices who come into the job, eager to learn and climb the ladder is infectious.” – Elaine Arden, Chief HR Officer, Royal Bank of Scotland

Here's our Learning Content Solution for Digital Marketing Apprenticeships!

Announcing a Learning Content Solution for the Digital Marketer Apprenticeship

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The Postgraduate Diploma in Digital Marketing is our management level qualification. It's designed to bring it's students knowledge of digital to boardroom level and to give them the confidence to speak at executive level with ease.

Download a free brochure today.

Postgraduate Diploma in Digital Marketing

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Three-quarters of web browsers say they pay attention to the quality of spelling and grammar on company websites. It's safe to say that quality copy still counts for a lot in today's world.

Here's how you can write copy that sells.

How to write copy that sells - a beginner’s guide

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CIOs are responsible for evaluating and implementing technological solutions, CMOs lead marketing initiatives that engage with customers and drive revenue.

So who's in charge of Digital?

CMO vs CIO: Who’s Responsible for Digital?

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Email marketing is one of the best ways to reach current customers, reminding them of who you are, what you have to offer and how you add value to their lives.

Here's the 5 Key Email Metrics You Should Be Tracking.

5 Key Email Metrics You Should Be Tracking

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By spending as little as six hours per week, 66% of marketers see lead generation benefits through social media - and that's just one channel!

7 Creative Lead Generation Ideas That Work

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In this blog, we explore what makes a brand a digital leader.

Whether it’s taking a customer-centric approach like Nordstrom and IKEA, having a clear understanding of the value your company brings - Lego and Autodesk, or taking an innovative approach to both their business and customer like Burberry and Unilever, these 6 examples will leave you in no doubt as to the leadership status of...
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Digital Leadership: 6 Examples of Brands that Reign Supreme

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Digital marketing podcasts provide priceless tips, supplementary skills, and hours of endless entertainment.

Tune into our top 5 podcasts for crafting the digital career you crave!

5 Digital Marketing Podcasts You Need to Listen to Right Now

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The ability to plan and deliver a successful digital strategy can maximise conversions and seriously enhance your career prospects.

Get strategic with our no-nonsense guide to creating a successful digital strategy.

The Essential Guide to Creating a Successful Digital Strategy

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A recent survey confirmed this need with 72% of HR and L&D professionals believing employee development is important for their organizations with 46% of training budgets projected to increase in 2017.

So, how do businesses drive the 'people' part of digital transformation? To answer that we need to explore the three elements of the process: mindset, skillset and toolset.

How to Drive the People Part of Digital Transformation

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Instagram has the potential to deliver 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter!

If you’re a brand with an interest in maximizing your visibility and building awareness, it’s a social channel that you cannot ignore.

How Brands Are Using Instagram’s Exciting New Swipeable Feature

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Being influential has the potential to generate a significant amount of revenue for you and your business, but there’s much more to it than taking to Twitter and proclaiming yourself a thought leader.

By mastering these essential skills, you’ll be able to guarantee success for yourself in the digital space.

6 Essential Skills for Successful Digital Thought Leaders

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Our Postgraduate Diploma in Digital Marketing accelerates your career by bringing your knowledge of digital to boardroom level.

88% of our graduates are working in senior roles or at management level.

Download a brochure for our Postgraduate Diploma in Digital Marketing to see what it can do for you, whether you're in digital marketing or traditional marketing!

Postgraduate Diploma in Digital Marketing

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Apprenticeships have been used for many years with great success. The effectiveness of such recruitment schemes is one of the main reasons they have managed to withstand the test of time.

Jobseekers who take part in programs frequently go on to have fruitful and valuable careers. In fact, apprentices can earn up to 270% more over their lifetime compared to university graduates.

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The Value of Apprenticeships in Boosting Digital Career Prospects

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Are you a content marketer trying to keep pace with the competition? Is there a distinct pressure to create much more content in much less time?

When you combine this with the fact that creation is only one small facet of your role as a content marketer, the odds can seem very firmly stacked against you, despite your best intentions.

Use these 4 simple content creation hacks to achieve your...
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4 Content Creation Hacks for Busy Marketers

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