02/23/2017 at 16:45. Facebook
We're back on track with our sports game.

Get with #HMSports: [ Hm.info Link ]
02/23/2017 at 13:00. Facebook
We’re thrilled to announce our collaboration with @zaralarsson!

The collection will be available in select stores in May. #HM #ZaraLarsson
02/23/2017 at 02:00. Facebook
All smiles for easy outfits! #HMkids

Dress them in the Casual Cool collection: [ Hm.info Link ]
yesterday at 20:00. Facebook
More sunshine and flowers please! #HM #HMMen

Pick up our new arrivals: [ Hm.info Link ]
yesterday at 17:00. Facebook
It's Jean-ius.

Shop our classic denim jackets: [ Hm.info Link ] #HM
02/21/2017 at 23:00. Facebook
Stock up on attitude with our new collection: the perfect bomber, loose layers, must-have denim paired with long-length tees. #HM #HMMen

Shop the look: [ Hm.info Link ]
02/21/2017 at 19:59. Facebook
Shop straight off the runway? Yes, it's really happening.

#HMStudio unveils its first ever see-now, buy-now collection on March 1st. Save the date! #SS17 #PFW
02/21/2017 at 15:00. Facebook
Freshen your spring look with dreamy denim and muted pastels! #HM

Dream into Denim Days: [ Hm.info Link ]
02/20/2017 at 23:00. Facebook
When in doubt, accessorize! #HM

Shop new accessories: [ Hm.info Link ]
02/20/2017 at 19:00. Facebook
Tough and trendy - wear denim, dresses and jackets with multiple biker references. #HM

Shop the new collection: [ Hm.info Link ]
02/20/2017 at 01:00. Facebook
Let light denim and pink shades bring out those early spring feelings! #HM #HMMen

Shop new arrivals: [ Hm.info Link ]
02/19/2017 . Facebook
It's the unbeatable style: [ Hm.info Link ] #HM
02/18/2017 at 15:00. Facebook
Trend alert!

The season's coolest cap is without a doubt the sailor's cap: [ Hm.info Link ]
02/17/2017 at 22:45. Facebook
Fun and fabulous denim styles for little trendsetters. #HMkids

Shop the collection during Denim Days: [ Hm.info Link ]
02/17/2017 at 14:00. Facebook
Our #HMSpringIcons campaign star @theweeknd is playing in Stockholm tonight.

Follow us on Instagram Stories for an exclusive preview!
02/16/2017 at 23:00. Facebook
Win passes to Coachella! #HMPASSESCONTEST

Share this original post and enter here to win: [ Hm.info Link ]
02/16/2017 at 16:00. Facebook
It’s only February, but festival season is approaching!

This year’s #HMLovesCoachella anthem by The Atomics will get you into the right mode, regardless of your location. Watch the music video on #HMMagazine here: [ Hm.info Link ]
02/16/2017 at 01:45. Facebook
Yup, we’re still all about our favorite bands.

Here's how to style the printed tee: [ Hm.info Link ]
02/15/2017. Facebook
Got the blues?

Soak up the bright light in classic cuts, cool-looking chambray shirts and sporty influences. #HM

Denim Days

02/14/2017. Facebook
Slush-covered streets and sub-zero temps - she's still flawless at New York Fashion Week. #HM #NYFW

Get a better look of model and TV host Irene Kim in a preview of the #HMStudio #SS17 collection: [ Hm.info Link ]