I Love Ugly
yesterday at 21:37. Facebook
Part One of our March Capsule Collection is available online and in-stores now. Featuring a fresh selection of caps, the all-new Cropped Mid Rise Zespy, and a restock of classics such as the Ralph Pant.

I Love Ugly
03/24/2017 at 21:39. Facebook
The ILU Dreams Short – the latest addition to the hugely popular Frankie Short family. A classic cross-seasonal silhouette that falls a touch above knee-length. Available in Black and White, as part of our latest mini capsule release available online and in our flagship stores now.

I Love Ugly
03/23/2017 at 08:02. Facebook
Here's a small collection of caps to add to your life. Using a mixture of faux suede, soft cotton drills and sturdy polyesters. Each cap fits a purpose in one way or another. Available online now.
I Love Ugly
03/22/2017 at 22:00. Facebook
The South Pack — with the functionality of a hiking shoe, and the aesthetic form of a street sneaker. Limited numbers remain online and in our Auckland and Wellington flagship stores. Onitsuka Tiger

I Love Ugly
03/21/2017 at 22:13. Facebook
The North Pack — with the functionality of a hiking shoe, and the aesthetic form of a street sneaker. Limited numbers remain online and in our Auckland and Wellington flagship stores. Onitsuka Tiger

I Love Ugly
03/20/2017 at 20:50. Facebook
theiloveuglyblog.tumblr.com
I Love Ugly
03/20/2017 at 01:46. Facebook
I Love Ugly x Onitsuka Tiger — The South Pack

Inspired by the captivating wild beauty of New Zealand’s South Island. Available in limited numbers, each pair comes wrapped in metallic survival blanket accompanied by a limited edition collaboration publication. Available online and in our Newmarket and Wellington flagship stores.

The North Pack. Inspired by New Zealand’s North Island, visually referencing the island’s vast volcanic rock, and rugged landscapes. Limited pairs remain of the inaugural I Love Ugly x Onitsuka Tiger collaboration.

Head in-stores or online here -
West Auckland, New Zealand
The South Pack. The inaugural ILU x Onitsuka Tiger collaboration features a full-grain Steer Leather Upper, 3M Rope Laces, and extended lateral tread at the forefoot in creating a performance sneaker that pays homage to the theatrical green landscapes and vast open farmlands of New Zealand’s South Island.

Limited numbers in-stores and online here -
Introducing the North Pack as part of our Onitsuka Tiger x I Love Ugly collaboration. This colour way takes inspiration from the North Islands unique geological characteristics. The grey accents, and red speckle and stitching used on the heel visually reference the vibrancy of the active volcanoes and rugged, west coast beaches.

Each pair sold tonight on our online store will come with a free...
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Introducing the South Pack as part of our Onitsuka Tiger x I Love Ugly collaboration. This colour way takes inspiration from the South Islands captivating wild beauty. The green speckle and stitching represent the theatrical green landscapes across vast open farmlands. The black leather is inspired by the daring glacial valleys and towering Southern Alp mountains.

Each pair sold tonight on...
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​We are proud to release our Onitsuka Tiger x I Love Ugly collaboration. We have been playing the tease game for the whole week. So we thought before they release tonight (in 8 and 1/2 hours to be exact) we would reveal both shoes to give you some time to figure which colour way you like best.

Each shoe sold tonight on our online store will come with a free pair of I Love Ugly socks, a...
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From the black beaches of the north, to the rolling farmlands of the south, the North-South Pack pays homage to the beautiful place we call home; New Zealand. The inaugural I Love Ugly x Onitsuka Tiger collab. Coming tomorrow. #iloveugly Onitsuka Tiger

Its important things look just as good from behind as they do from the front. Onitsuka Tiger x I Love Ugly exclusive collaboration drops online tomorrow 16 / 3 at 7pm NZT for the Southern Hemisphere and on the 16 / 3 at 10am EST at @Ubiqlife for all our US fanbase.

Inspired by the rich geological characteristics of our beautiful country; New Zealand. The North-South Pack. Available Thursday March 16.

Sign up to our mailer online for more details here - [ Goo.gl Link ]
Onitsuka Tiger
Another close up of our much anticipated Onitsuka Tiger collaboration. We tried to do things a little differently for this sneaker. Fixating on the smaller details so we weren't just releasing "another" sneaker on the market. Releasing 16 / 03 / 17. Sign up to our mailer for further details.

Our 50% off everything sale has entered its last 24 hours. Head into one of our flagship stores before time runs out.

Or jump online here - [ Goo.gl Link ]
As you all know, we have been dropping hints about a sneaker collaboration for some time now...
We are proud to announce our inaugural sneaker collaboration with Onitsuka Tiger. Its been nearly 2 years in the making, refining, tweaking and getting it to a level we are happy with.

The aim of this collaboration was to draw on Onitsuka Tiger’s rich heritage as a leading international sportswear...
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The Tapered Selvedge Denim Jean in Vintage Blue Wash. A 14oz denim cut from artisanal shuttle-looms that make Selvedge Denim world-renowned for its premium construction and craftsmanship.

Limited numbers remain in-stores and online here: [ Goo.gl Link ]