Brunettes, it's time to elevate your style to new dimensions. Experience the shade lightening & deepening treatments that transform your colour in just 1 wash. Together, we can reveal a new you.
Nurture winter-damaged strands & become master of your style with Frizz Ease Miraculous Recovery. Together, we can glow with confidence.
"Instantly retouch & refresh your blow-dry by misting Frizz Ease Hairspray onto a natural bristle brush. Run the brush through the lengths of the hair to smooth flyaways and seal out humidity" - Luke Hersheson, John Frieda UK Creative Director
If your hair is feeling flat-out after a hectic & festive weekend, boost your strands with the Luxurious Volume Blow Dry Lotion which has been expertly designed to amplify volume at the roots, while thickening fine hair.
Wishing you a fabulously festive day, with love from John Frieda x
"Get a chic finish by blow-drying with a natural bristle brush. Ensure the hairdryer follows behind your brush, aiming the nozzle downwards. Finish with Frizz Ease Polishing Serum for a smooth style & high-octane shine." - Luke Hersheson, John Frieda UK Creative Director
'tis the season to indulge! Treat your hair to precious honey & fragrant citrus notes for a honey blonde style that's as illuminating as Millie Mackintosh's

Click to shop the Limited Edition Honey Blonde collection, co-designed by Millie Mackintosh here >> [ Link ]
Leave a comment below and share which award-winning Frizz Ease Serum is the one for you…
"Cheat your way to a sleek & wavy style overnight. Smooth 1-2 pumps of the Frizz Ease Original Serum into wet hair. Plait before bed to wake up with chic, frizz-free waves" - Luke Hersheson, John Frieda UK Creative Director
Now you can instantly blend away grown-out roots, greys (and the worry of missing your salon appointment) with Root Blur Colour Blending Concealer
Together, we can put frizz out of sight & mind. Repel humidity, eliminate frizz & visibly transform damaged strands with a few powerful drops of our award-winning Frizz Ease Serums.
Revolutionary, iconic and the original in the fight against frizz. Thank you British Vogue for featuring the Frizz Ease Original 6 Effects Serum in your Beauty Hall of Fame.
Revive your mid-week style with the perfect partners for healthy, touchably-soft curls… without the need for heated styling tools.

Shop #JohnFriedaDreamCurls here >> [ Link ]
Meet your new BFF that knows your curly hair goals. #CurlCollective

Click to shop #JohnFriedaDreamCurls >> [ Link ]
No time for fussy curling tongs?
Frizz Ease Air Dry Waves Foam enhances your naturally curly hair with a touchably smooth finish, without the need of any heated styling tools.

Discover #JohnFriedaDreamCurls >> [ Link ]
We spent a morning with Millie Mackintosh to find out her style & beauty secrets, and what she can't live without…
We're nearly ready to reveal our exclusive film with Millie Mackintosh … are you excited to see more?
Don’t miss out the chance to get your hands on the Limited Edition Honey Blonde collection, co-created by Millie Mackintosh.

Available exclusively at Superdrug >> [ Link ]