Mari Smith
03/25/2017 at 16:27. Facebook
Live from Mari Smith's Facebook Business Briefing event in San Diego! ✨ We're demo'ing many awesome Live streaming tools, gear by iOgrapher, amazing Switcher Studio software and more. Special shoutouts to some of our favorite brands, tools & apps: Telestream Wirecast, Open Broadcaster Software, BlueJeans Network,, Live Streaming Pros, Animoto, Adobe Spark, Animatron, Flixel, Lumyer,...
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Mari Smith
03/24/2017 at 18:46. Facebook
Live from Social Media Marketing World - check out this amazing teleprompter gizmo!! WIN a kit from iOgrapher. Just comment and tell us what you would use this amazing video gear for -- what message do you want to share with this world?! One lucky winner will be drawn at random from the comments on Monday, March 27th, 2017 at 12:00PM PT.

This contest is in no way sponsored, endorsed or...
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Mari Smith
03/23/2017 at 01:44. Facebook
Have you heard the news? You can now broadcast Facebook LIVE from your DESKTOP! Natively, without third-party tools if you wish. Go Live on your personal profile, a Group, Event or your Page.

[UPDATE: folks, this Facebook news today is a bit confusing, I know. It is a new rollout of being able to go live from desktop natively, without third-party software. The announcement includes two...
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New Ways to Go (Facebook) Live: Now From Your Computer
Mari Smith
03/22/2017 at 01:28. Facebook
TA-DA! Animoto just released SQUARE format videos today! ⏯ Here are 10 reasons why this is important to marketers:
1. Square video performs better on Facebook and Instagram.
2. Square videos get +28% more video views than landscape.
3. Square videos (1:1) get more likes & shares than landscape (16:9).
4. Square videos take up 78% more screen space than landscape.
5. Square videos have a +67%...
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Awesome Instagram news! Starting today, you can SAVE your LIVE Instagram videos after you're finished broadcasting. Your live story still disappears after the video ends, but now you can save your video if you wish, or even share it on your Instagram feed (if <60 seconds long). Just update your app to see the new tool.

Your thoughts?

For businesses using Instagram, I always thought it was a bit crazy to create live video content that then just...
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New: Save Your Live Video to Your Phone
Testing.... tap, tap, tap, is this thing on?! Testing out Facebook's Branded Content feature on Facebook Live using the Facebook native mobile app. Hmmm, I had it all set up with the Branded Content tag for Animoto and a whole description but as soon as I hit 'Go Live,' everything vanished (the tag & description).

I've added this all in after the fact. Cool thing is you can do edits to...
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How to create professional marketing videos using Animoto storyboard feature - live demo! Plus, video stats & updates! Hey, Happy St. Patrick's Day! ☘☘ Animoto has a special offer for the month of March: get 20% off all new Professional or Business subscriptions, enter code 'marchgladness' hehee!
Facebook Live Video Stats & Facts - six awesome resources!!

① Did you know? Facebook is testing a feature that asks you to keep watching videos you started but didn’t finish. It’s all about getting more viewers. And, mid-roll ads are rolling out!
[ Link ]

② In a recent eye-tracking test, Facebook discovered that people gaze FIVE TIMES longer at video than at static content on...
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Tune in LIVE with Wirecast & Mari! "The Most Effective Ways to Use Facebook Live."
I'm delighted to be a special guest expert on the Wirecast Live Show, with host Andrew Haley. On this live broadcast you'll learn:
✦ How Facebook's video algorithms work - what marketers need to know
✦ Proven ways to ensure your Facebook Live gets maximum reach (organic & paid methods)
✦ How to crowdsource your...
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NEW: Facebook Messenger Day! Let's Talk Mobile Messaging Apps & M-Commerce!
I'm delighted to be a featured guest expert on Social Media Examiner's show again this week. We'll be talking about Facebook updates, especially the new Messenger features. And, it's always a joy to share the stage with my longtime friend Chris Brogan!! Come join us LIVE: Friday March 10th at 10am PT / 1pm ET / 6pm UK / 5am +1 Sydney. SME uses Crowdcast as well as Facebook Live on their FB...
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Social Media Marketing Talk Show 3/10/2017 - Crowdcast
Facebook Q&A Live with Mari - Ask Me Anything! ✨
Celebrating women leaders around the world! March 8th is International Women's Day. I'm delighted to be part of Animoto's fun video here alongside friends, Sue Bryce Photographer, Kim Coles, Ali Handal and Carrie Green, founder of the Female Entrepreneur Association!! ✨

Do check out this fabulous initiative by Kiva - Kiva is on a mission to fund $3 million in...
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Check out these eye-opening downstreaming Internet video traffic stats! Netflix leads the way, followed by YouTube in the #2 spot. But Amazon Fire TV is on an aggressive growth path -- doubled in one year from 2% in 2015 to 4% in 2016. And now... watch out folks, Facebook will quickly be on that leaderboard!!
Facebook is moving aggressively towards television-style programing and now the new...
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Video marketing is here to stay!!

via Entrepreneur

[And yes, this ought to be a video post. Lol! ]

How to Make Room for Video in Your Content Strategy
Ohh great memory!! Ⓜ I'm still just as crazy about Facebook as ever. Ha ha!
NEW! Monetize your videos on Facebook. If you have a Page or personal profile with over 2,000 followers and you can get at least 300 people to concurrently watch one of your live broadcasts, you may be eligible to insert AD BREAKS into your Live videos. Facebook will share 55% of the ad revenues with you.

⏯ The Ad Breaks feature is currently limited to Pages and profiles in the U.S. only.
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Mari Smith
 LIVE Facebook Fan Page Friday! Share the link or tag of your own business Page as a comment below for a chance to be featured ON screen!
Woohoo – I'm going to be the special guest expert on Social Media Examiner's Facebook Live show….tap the button to get a reminder in your time zone. ⏰⌚ We go live on Social Media Examiner's page on Friday, February 17th at 10 AM PT/1 PM ET/6 PM UK. We will be discussing the newest Facebook video (television!) announcements this week.