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Marketing Magazine
yesterday at 10:33. Facebook
Big changes on the way with a new structure and marketer in place.

NTUC Enterprise marketer Lynette Ang takes CMO role at Sentosa

marketing-interactive.com
Marketing Magazine
yesterday at 09:37. Facebook
Daylight’s founder, David Ko, will take on the regional role of senior vice president of RFI Studios Asia.

David Ko's Daylight Partnership acquired by Ruder Finn

marketing-interactive.com
Marketing Magazine
yesterday at 04:53. Facebook
The brand will be giving away Hong Kong's first pairs of Snapchat Spectacles as a Christmas gift, as well as featuring content filmed with them in the campaign.

American Eagle Outfitters first to tap Snapchat Spectacles in HK to entice millennials

marketing-interactive.com
Marketing Magazine
12/08/2016 at 13:00. Facebook
Marketing Magazine
12/08/2016 at 11:00. Facebook
Marketing Magazine
12/07/2016 at 13:03. Facebook
ASMR is commonly described as 'sound that feels good'.

Ritz Crackers ad dramatises crispiness with ASMR tech

marketing-interactive.com
Marketing Magazine
12/07/2016 at 06:50. Facebook
Marketing Magazine
12/07/2016 at 06:47. Facebook
Marketing Magazine
12/06/2016 at 12:03. Facebook
In a world filled with distractions, basic ‘golden’ rules that have applied to storytelling since the beginning of time need to be reapplied to the content we create.

Customers are the heroes of your story, not your brand (Content 360: Part 1)

marketing-interactive.com
Marketing Magazine
12/06/2016 at 11:15. Facebook
This comes in the midst of Sentosa reorganizing its marketing structure.

Sentosa shifts creative duties from Grey, consolidates with Dentsu

marketing-interactive.com