One of Montreal’s greatest paradoxes is to welcome visitors coming straight from the airport with the ugliest highway imaginable. Banque Nationale just unveiled a gorgeous plan to make our city shine bright for the 375e de Montréal / 2017: the 6 km-long Bleu de Bleu piece by artist Alain Paiement!
Team Canada / Équipe Canada just added a roster of fiery creatives to their team. From now until Tokyo, we will be the creative coach of record for the Canadian Olympic Committee. Go Sid Go! [ Bit.ly Link ]
The horror-survival game Outlast 2 will be scary AF. So scary in fact that players started saying they’ll shit their pants. That’s why we created Underscares, the perfect companion diaper for the fashionable gamer. [ Kck.st Link ]
Can your digital profile forecast your future? In our ultra-connected world, the Internet of things is watching us from the inside… and knows more than we think. Get ready for Ubisoft's Watch Dogs 2 with our "Predictive World" interactive experience.
Montreal's new Instagram hotspot was the canvas of our latest Sid Lee Collective event. We met with 6 local content creators who reveal the secrets behind their perfectly curated Instagram galleries: Ali Inay, Garrett Naccarato, Querelles, Lapiz of luxury and La Babineau - Photographie
We believe so many great stories can be told about those who chose a life outside the nine-to-five world. With our lastest AXE campaign, the “Selfmaker” series peeks into the lives of entrepreneurs and creatives. Get the full story on Marketing Magazine.