Digital marketing evolves every day, forcing all leaders to keep up or fall behind. Once well-known and popular brands like Sears, Sports Authority, and Blockbuster (remember them?) fizzled out because they either couldn’t or didn’t want to keep up with changes in marketing.
Happy Tuesday! Today we’re looking at the role of SEO in brand protection, as well as nurturing your leads once they’ve clicked on your site and the five key elements to your content strategy. We’re also looking at the myths and truths of social media, and uncommon conversion rate tactics.
A very special Happy Birthday goes to one of the newest members of the TechWyse fam, Adam! Did you know Adam shares a birthday with Disco Dirk?! Who would you give the ball to for the final shot? We're going with Adam.
Our amazing Account Manager's Z and Nick are celebrating 2 years of being a part of the TechWyse family! The photo on the bottom was just taken today, while the top is from their very first week. What a difference 2 years can make!
"As videos become increasingly popular, they are the perfect compliment to online marketing. Regardless of whether the video is produced simply for fun, information or is intended to be instructional, videos play a critical role in any brand’s marketing strategy."
Yesterday, members of the TechWyse family ran like the wind at Coronation Park for the inaugural CameronHelps Toronto Unbreakable Run for Youth Mental Health. What an amazing way to spend a Sunday morning!
"Instead of diluting your focus on the endless Internet marketing tactics available for small businesses, we’re going over the five key online elements that will give you the biggest return on time invested."